Community-Based Ecotourism in Sawarna Tourism Village
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Apr 20, 2023
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Abstract
This research is motivated by the importance of developing ecotourism in Sawarna tourism village based on community empowerment to improve the community's economy. The research objective is to determine the development of ecotourism in Sawarna tourism village based on community empowerment. The research approach uses a qualitative approach. There were two participants whose information was investigated by researchers, namely the Chairperson of the Nusantara Tourism Village, Banten Province as Secretary of the Sawarna Tourism Village and the head of the Pokdarwis of the Sawarna Tourism Village. The MOA model is based on theoretical perspectives from a variety of fields, including advertising, consumer behavior, tourism, public participation, and, most recently, event studies. The MOA model's key strength is that it can be applied to destinations with the goal of enabling or facilitating community participation. The MOA model, an already established theoretical framework in the field of tourism, and a desire to understand and document the factors that influence inclusive engagement within local communities inspired this paper. A tourism village built with the concept of community-based tourism is a step for the community to develop their potential to be able to manage their own tourism and make their village an independent village.
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How to Cite
Juliana, Sihombing, S. O., & Suwu, S. E. (2023). Community-Based Ecotourism in Sawarna Tourism Village. Enrichment : Journal of Management, 13(1), 258-269. https://doi.org/10.35335/enrichment.v13i1.1192
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Fiorello, A. ,; and& B. D. (2012). Community-Based Ecotourism to Meet the New Tourist’s Expectations: An Exploratory Study. Journal of Hospitality Marketing and Management, 21, 758-778. https://doi.org/10.1080/19368623.2012.624293.
Harimurti, I., & Dwijendra, N. K. A. (2022). Kajian Penerapan Ekowisata di Kawasan Pariwisata Padangbai Bali. Media Wisata, 20, 60–70. https://doi.org/10.36276/mws.v20i1.297
Henri, H., Hakim, L., & Batoro, J. (2017). Ecotourism Development Strategy of Pelawan Forest in Central Bangka, Bangka Belitung. Journal of Indonesian Tourism and Development Studies, 5(3), 145–154. https://doi.org/10.21776/ub.jitode.2017.005.03.02
I W. Pantiyasa. (2019). Konstruksi Model Pengembangan Desa Wisata menuju Smart Eco-Tourism di Desa Paksebali, Klungkung, Bali I. Jurnal Kajian Bali (Journal of Bali Studies), 09(12), 165–188.
Ibrahim, M. (2019). Strategies For Developing Mangrove Ecotourism In Riau Province, Indonesia. JBHOST, 01, 86–95.
Jepson, A., Clarke, A., & Ragsdell, G. (2013). Applying the motivation-opportunity-ability (MOA) model to reveal factors that influence inclusive engagement within local community festivals: The case of Utcazene 2012. International Journal of Event and Festival Management, 4(3), 186–205. https://doi.org/10.1108/IJEFM-06-2013-0011
Jepson, A., Clarke, A., & Ragsdell, G. (2014). Integrating“self-efficacy”theory to the Motivation-Opportunity-Ability (MOA) model to reveal factors that influence inclusive engagement within local community festival. International Journal of Event and Festival Management, 5(3), 219–234. https://doi.org/10.1108/IJEFM-11-2013-0027
Karlina, E. (2016). Strategi Pengembangan Ekowisata Mangrove di KawasanPantai Tanjung Bara, Kutai Timur, Kalimatan Timur. Jurnal Penelitian Hutandan Konservasi Alam, 12(2) 191-208 (9) (PDF) STRATEGIES FOR DEVELOPING MANGROVE ECOTOURISM IN RIAU PROVINCE, INDONESIA. Available from: https://www.researchgate.net/publication/335232221_STRATEGIES_FOR_DEVELOPING_MANGROVE_ECOTOURISM_IN_RIAU_PROVINCE_INDONESIA [accessed Feb 11 2023].
Katsoni, V., & Dologlou, N. (2016). “Strategic Planning (Master Plan) of Cultural Policy and Sustainable Development of the Kissamos and Platanias-Crete Municipalities” View project Natali Dologlou. https://ecoclub.com
Liu, S., & Li, W.-Y. (2020). Ecotourism Research Progress: A Bibliometric Analysis During 1990–2016. SAGE Open, 10(2), 2158244020924052. https://doi.org/10.1177/2158244020924052
Lujeng, M., Rahayu, S., Hidayat, W., & Syaifulloh, Y. (2020). Strategi Pengembangan Ekowisata Hutan Bambu Di Kabupaten Lumajang. In Jurnal Ilmu Ekonomi (JIE) (Vol. 4, Issue 1).
Martin, J., Elg, M., & Gremyr, I. (2020). The Many Meanings of Quality: Towards a Definition in Support of Sustainable Operations. Total Quality Management & Business Excellence, 1–14. https://doi.org/10.1080/14783363.2020.1844564
Maryetti. & Mahoni, C. B. C. (2018). Dampak Pariwisata Terhadap Sosial EkonomiMasyarakat Di Sekitar Obyek Wisata TheLodge Maribaya Kabupaten BandungBarat. Jurnal Saint Terapan Pariwisata3(2): 269-278.
Mayaka, M. A., Lacey, G., & Rogerson, C. M. (2020). Empowerment process in community-based tourism: Friend relationship perspective. Development Southern Africa, 37(5), 791–808. https://doi.org/10.1080/0376835X.2020.1806783
Mohammadi, J., Ahmadi, D., & godarzi, M. (2012). An analysis Seydan ecotourism with emphasis on sustainable development. Management Science Letters, 2(6), 2019–2024. https://doi.org/10.5267/j.msl.2012.06.019
MrBee. (2021). Mengenal Pantai Sawarna Srikandi, Surganya Para Petualang https://www.menitinfo.com/2023/02/mengenal-pantai-sawarna-srikandi.html.
Mtapuri, O., & Giampiccoli, A. (2017). A conceptual coalescence: Towards Luxury Community-based Tourism Empowerment model in tourism/community-based tourism View project poverty and development View project. www.ajhtl.com
Nugroho, I. (2011). Ekowisata dan Pembangunan Berkelanjutan. Pustaka Pelajar, Yogyakarta.362p.
Nugroho, I. and P. D. Negara. (2015). Pengembangan Desa Melalui Ekowisata. Era AdicitraIntermedia, Solo. 281p.
Ocampo, L., Ebisa, J. A., Ombe, J., & Geen Escoto, M. (2018). Sustainable ecotourism indicators with fuzzy Delphi method – A Philippine perspective. Ecological Indicators, 93, 874–888. https://doi.org/https://doi.org/10.1016/j.ecolind.2018.05.060
Pornprasit, P., & Rurkkhum, S. (2017). Performance evaluation of community-based ecotourism: a case study in Satun province, Thailand. Journal of Ecotourism, 18, 1–18. https://doi.org/10.1080/14724049.2017.1379529
Pratiwi, F. S., Fithria, A., Wahyuni, D., Program, I., & Kehutanan, S. (2022). Studi Rencana Pengembangan Kawasan Ekowisata Di Desa Pagatan Besar Ecotourism Development Study in Pagatan Besar Village. In Jurnal Sylva Scienteae (Vol. 05, Issue 5).
Purmada, D. K., Wilopo, & Hakim, L. (2016). Pengelolaan Desa Wisata Dalam Perspektif Community Based Tourism (Studi Kasus pada Desa Wisata Gubugklakah, Kecamatan Poncokusumo, Kabupaten Malang). Jurnal Administrasi Bisnis (JAB), 32(2), 15–22.
Ramaano, A. I. (2021). Potential of ecotourism as a mechanism to buoy community livelihoods: the case of Musina Municipality, Limpopo, South Africa. Journal of Business and Socio-Economic Development, 1(1), 47–70. https://doi.org/10.1108/jbsed-02-2021-0020
RamIdjal, M. (2018). Desa Wisata dan pendekatan Ecotourism+Community based tourism. https://www.kompasiana.com/masrura/5bf337ae43322f231d185b93/desa-wisata-pendekatan-pengembangan-berbasis-partisipasi-community-based-tourism?page=all#section1
Regmi, K. D., & Walter, P. (2017). Modernisation theory, ecotourism policy, and sustainable development for poor countries of the global South: perspectives from Nepal. International Journal of Sustainable Development and World Ecology, 24(1), 1–14. https://doi.org/10.1080/13504509.2016.1147502
Reimer, J. K., & Walter, P. (2013). How do you know it when you see it? Community-based ecotourism in the Cardamom Mountains of southwestern Cambodia. Tourism Management, 34, 122–132.
Salakory, R. A. (2016). Pengembangan Ekowisata Berbasis Masyarakat di Kepulauan Banda, Kabupaten Maluku Tengah. Agrika, 10(1).
Sanjaya, R. Bagus. (2018). Strategi Pengembangan Desa berbasis Masyarakat di Desa Kementul Kabupaten Semarang,” Jurnal Jumpa Volume 05 nomer 01 Juli 2018.
Seraphin, H. , G. V. , Z. M. , B. S. (2019). Community Based Festivals as a tool to tackle tourismphobia and antitourism movements, Journal of Hospitality and Tourism Management, doi.org/10.1016/j.jhtm.2018.12.001.
Seraphin, H. , G. V. , Z. M. and L. T. (2019). Limitations of Trexit (tourism exit) as a solution to overtourism, Worldwide Hospitality and Tourism Themes, 11 (5), 566-581.
Séraphin, H. , S. P. , & P. M. (2018). Over-tourism and the fall of Venice as a destination. Journal of Destination Marketing & Management, 9, 374-376.
Seraphin, H. , Z. M. , O. S. , M. , B. S. & D. S. (2019). Destination Branding and Overtourism, Journal of Hospitality and Tourism Management, doi.org/10.1016/j.jhtm.2018.12.001.
Seraphin, H., & Ivanov, S. (2020). Overtourism: a revenue management perspective. Journal of Revenue and Pricing Management, 19(3), 146–150. https://doi.org/10.1057/s41272-020-00241-7
Singh, A. S., Parahoo, S. K., Ayyagari, M., & Juwaheer, T. D. (2023). Introduction: how could rural tourism provide better support for wellbeing and socio-economic development? Worldwide Hospitality and Tourism Themes, 15(1), 3–7. https://doi.org/10.1108/WHATT-08-2022-0100
Singh, T. (2018). Is over-tourism the downside of mass tourism? Tourism Recreation Research, 43(4), 415-416.
Snyman, S. (2017). The role of private sector ecotourism in local socio-economic development in southern Africa”, Journal of Ecotourism, Vol. 16 No. 3, pp. 247-268.
Sonjai, N., Bushell, R., Hawkins, M., & Staiff, R. (2018). Community-based ecotourism: beyond authenticity and the commodification of local people. Journal of Ecotourism, 17, 252–267. https://doi.org/10.1080/14724049.2018.1503502
Stone, M. (2015). Community-based ecotourism: a collaborative partnerships perspective. Journal of Ecotourism, 14. https://doi.org/10.1080/14724049.2015.1023309.
Subadra, I. (2008). Ekowisata sebagai Wahana Pelestarian Alam Bali. http. Bali Tourism Watch Ekowisata sebagai Wahana Pelestarian Alam.
Sunaryo, B. (2013). Kebijakan Pembangunan Destinasi Pariwisata Konsep dan Aplikasinya Indonesia. Yogyakarta: Gava Media.
Taghulihi, K. E., Kumenaung, A. G., Tumangkeng, S. Y. L., Pembangunan, J. E., Ekonomi, F., & Bisnis, D. (2019). Pengembangan Ekowisata Sebagai Sektor Unggulan Kota Manado (Studi Kasus Obyek Wisata Bunaken).
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